Your marketing is busy. But is it working?
If you're spending time and money on marketing without seeing the growth you expected, let's find out why.
Rumko helps you identify what's working, what's wasting money and what needs your attention next.
Start with a straightforward conversation about where your marketing is now.
You're doing marketing. You're just not convinced it's doing enough.
Maybe you've tried different channels, changed suppliers or experimented with new tools. There's plenty happening, but not enough clarity about what is actually producing results.
Marketing costs keep adding up without producing enough leads, sales or measurable growth.
Social media, advertising, email and your website may all be active, but they aren't necessarily working together.
There may be plenty of activity, but nobody has had the time to properly question the strategy underneath it.
When everything could be improved, deciding where your time and budget should go becomes difficult.
Maybe the tactic isn't the problem.
It's easy to decide Facebook ads don't work. Or email doesn't work. Or the website needs replacing.
But before changing the tactic, there are more useful questions.
Are you speaking to the right people? Is the message right? Is the offer clear? Are you measuring the right things? And how does everything connect?
Rumko starts there.
Find the real problem before throwing more money at the symptoms.
See your marketing as one connected picture.
Rumko looks beyond individual campaigns and channels to understand how the foundations of your marketing fit together.
Your audience
Who are you really trying to reach, and do you understand the problems that matter to them?
Your message
Is it clear why somebody should choose you, and does your marketing communicate that effectively?
Lead generation
How are the right people finding you, and which activities are genuinely contributing?
Nurture and conversion
What happens between somebody discovering you and becoming a customer?
Customer experience
What happens after the sale, and are you creating reasons for customers to return?
Reviews and referrals
Are happy customers helping you generate more of the right business?
Less guessing. More clarity about what happens next.
The goal isn't to give you another pile of marketing ideas.
It's to help you understand where your marketing is falling short, what deserves your attention and what should happen next.
Start with a conversation. Then work out what makes sense.
Talk to Steve
Start with a straightforward conversation about your business, your marketing and what's currently frustrating you.
Understand the problem
Steve will help you look beyond individual tactics and start identifying where the real issues may sit.
Decide what happens next
If a full Marketing Health Check makes sense, Rumko can provide a detailed strategy and practical roadmap.
Suggested image: Steve in a relaxed working environment.
You don't need another person trying to sell you a tactic.
Rumko's starting point is understanding what's actually happening across your marketing.
The full Marketing Health Check gives you a strategy and roadmap. What happens after that is your decision.
You can use the roadmap yourself, work with your existing team, or discuss further support with Rumko.
That means the diagnosis comes before deciding what needs delivering.
Before you get in touch.
What happens when I contact Steve?
You'll start with a conversation about your business, your current marketing and the results you're trying to achieve.
Does contacting Steve commit me to anything?
The first step is simply to understand what's happening and whether Rumko is the right fit for what you need.
Do we have to use Rumko to implement everything?
No. The full Health Check is intended to give you a strategy and roadmap you can use yourself or with support.
What does a full Marketing Health Check cost?
The scope depends on the size and complexity of the business. Smaller business assessments start from around £2,000, with larger organisations requiring a broader review.
Before you spend more on marketing, find out what's actually going wrong.
Tell Steve what's happening with your marketing. He'll help you work out whether a Marketing Health Check is the right next step.
Contact Steve